MOMMYReview: Each BFC (Best Friend Club) doll has a distinct personality one is sporty, one is an artist, my daughter chose the ROCKER, she’s a little edgy and we love her; Addison. Though some may feel this is stereotyping at its best we felt its helping girls identify with their own personalities, especially during a time when this is important as you are coming into yourself during the age range of 8-10. The girls can connect to the doll and their back story and through the doll learn about real life issues like a fight with a friend – all while maintaining the importance of family and friendship.